OKTAVIANI, Via; HAJI, Son; PURWANTO, Purwanto. PENGARUH BRAND IMAGE DAN BRAND AMBASSADOR TERHADAP MINAT PEMBELIAN : STUDI KASUS PADA PENGGUNA APLIKASI TIKTOK SHOP DI KALANGAN. Bussman Journal : Indonesian Journal of Business and Management, [S. l.], v. 5, n. 2, p. 1682–1695, 2025. DOI: 10.53363/buss.v5i2.450. Disponível em: http://gapenas-publisher.org/bussman/index.php/home/article/view/450. Acesso em: 17 apr. 2026.