LEKI, Nafsir; ZURAIDA, Lukia. PENGARUH STRATEGI HARGA DAN PROMOSI TERHADAP MINAT BELI KONSUMEN DI SUPERMARKET YOGYAKARTA . Yudishtira Journal : Indonesian Journal of Finance and Strategy Inside, [S. l.], v. 5, n. 1, p. 32–48, 2025. DOI: 10.53363/yud.v5i1.124. Disponível em: http://gapenas-publisher.org/yudishtira/index.php/home/article/view/124. Acesso em: 30 jul. 2025.